Enter Roof Ai, a chatbot that helps real-estate marketers to automate interacting with potential leads and lead assignment via social media. The bot identifies potential leads via Facebook, then responds almost instantaneously in a friendly, helpful, and conversational tone that closely resembles that of a real person. Based on user input, Roof Ai prompts potential leads to provide a little more information, before automatically assigning the lead to a sales agent.
One of the key advantages of Roof Ai is that it allows real-estate agents to respond to user queries immediately, regardless of whether a customer service rep or sales agent is available to help. This can have a dramatic impact on conversion rates. It also eliminates potential leads slipping through an agent’s fingers due to missing a Facebook message or failing to respond quickly enough.
In 1950, Alan Turing's famous article "Computing Machinery and Intelligence" was published, which proposed what is now called the Turing test as a criterion of intelligence. This criterion depends on the ability of a computer program to impersonate a human in a real-time written conversation with a human judge, sufficiently well that the judge is unable to distinguish reliably—on the basis of the conversational content alone—between the program and a real human. The notoriety of Turing's proposed test stimulated great interest in Joseph Weizenbaum's program ELIZA, published in 1966, which seemed to be able to fool users into believing that they were conversing with a real human. However Weizenbaum himself did not claim that ELIZA was genuinely intelligent, and the introduction to his paper presented it more as a debunking exercise:
Social networking bots are sets of algorithms that take on the duties of repetitive sets of instructions in order to establish a service or connection among social networking users. Various designs of networking bots vary from chat bots, algorithms designed to converse with a human user, to social bots, algorithms designed to mimic human behaviors to converse with behavioral patterns similar to that of a human user. The history of social botting can be traced back to Alan Turing in the 1950s and his vision of designing sets of instructional code that passes the Turing test. From 1964 to 1966, ELIZA, a natural language processing computer program created by Joseph Weizenbaum, is an early indicator of artificial intelligence algorithms that inspired computer programmers to design tasked programs that can match behavior patterns to their sets of instruction. As a result, natural language processing has become an influencing factor to the development of artificial intelligence and social bots as innovative technological advancements are made alongside the progression of the mass spreading of information and thought on social media websites.
“There is hope that consumers will be keen on experimenting with bots to make things happen for them. It used to be like that in the mobile app world 4+ years ago. When somebody told you back then… ‘I have built an app for X’… You most likely would give it a try. Now, nobody does this. It is probably too late to build an app company as an indie developer. But with bots… consumers’ attention spans are hopefully going to be wide open/receptive again!” — Niko Bonatsos, Managing Director at General Catalyst